Star Pathways
The Challenge
Star pathways is an Ohio based behavioral and mental health practice. They reached out to us looking to do design some branding materials as well as redesign their website. The old website was very flat, lacked inclusive language and features, was difficult to maintain/update and did nothing for converting site visitors.
Our Solution
We knew we had a lot of issues to simultaneously address with the new redesign. We kicked off with a round of interviews with stakeholders and staff to further flush out pain-points. From there we got to work on developing a site-map with which we designed a high-fidelity mockup.
After approval on mockups we kicked off development and after a few months had a product we could user-test and ultimately launch.
The Results
Since launch a few months ago, Star Pathways has seen a huge uptick in consultations, site session and overall foot traffic.
Stakeholder Review
Dan Benson | COO
We started by discussing our current website and marketing strategies, and they helped us come up with concepts through consultative insight and then bring those concepts to life. We’re impressed with their thorough and excellent project management style.
No stakeholder review yet.
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