Great Lakes Business Network

Project Overview:
A professional web presence for a regional business network connecting entrepreneurs and companies across the Great Lakes.
What We Did
UI/UX Design
Website Audit
Site Architecture
Membership Portal
Front-end Development
Backend Development
Content Migration
Staff Training & Onboarding
Visit Website
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Challenge & Background

The Great Lakes Business Network, a key initiative under the Groundwork Center, sought a comprehensive redesign to enhance its digital presence. Our task was to create a website that not only showcased the organization's mission but also celebrated the unique beauty of the Great Lakes region.

The new design needed to effectively highlight the network's member businesses and entities, ensuring that the site was both visually appealing and functionally robust. By focusing on accessibility and aesthetic appeal, the website was crafted to serve as a powerful tool in advancing the organization's mission.

Our Execution

Our team meticulously crafted a user-centric design that seamlessly integrates the organization's mission with the natural beauty of the Great Lakes. By employing a modern aesthetic and intuitive navigation, we ensured that visitors could easily access information about member businesses and initiatives.‍

We rebuilt the website in Wordpress and hosted it within WPEngine (client required) and got to work on training material and documentation.

"They continuously checked in with our team to ensure we were on track with our end of the deliverables and listened to our feedback. They were every quick with their turnaround times and helped us understand the aspect of website development that were unfamiliar to our team."

Zoe Zeerip

Great Lakes Business Network

Related Work

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A professional web presence for a regional business network connecting entrepreneurs and companies across the Great Lakes.
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Get in Touch!

Before we talk, we'll review your branding and online presence. Then, during our meeting, we'll go over what we found and what we think you can do to improve online.

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