Opti Air

E-commerce brand increases sales by 289%

Opti is brand that focuses on selling aromatherapy products like Air purifiers and essential oils. The client needed to migrate from Shopify to webflow as well as research and kickoff a google Ads campaign to bring in site visitors


E-commerce, Health


Site Migration, Google Ads

Top Results

Increase in Sales

Project Overview

Opti is an e-commerce startup providing aromatherapy solutions with diffusers, air purifiers and essential oils. They initially had kicked off their e-commerce store with Shopify but the but quickly realized it couldn't provide them with the solutions they needed for their brand and business. The goal of this project was to:

  • Migrate web, CMS and e-commerce assets from the Shopify ecosystem over to Webflow in a seamless way as to prevent any lapse in traffic and sales.
  • While migrating assets, to design and develop an e-commerce store in Webflow to would not only address business issues but speak to and expand on the Opti brand.
  • The client wanted to follow up the relaunch of the store with a digital ad sprint as a way to drive past and potential customers to the new shooping experience.


  • We started by notating and documenting all pages and assets to be migrated to the new webflow site.
  • While documenting we simultaneously designing and developing new pages, animations and features of the new store.
  • Afterwards redirects were put in place and the new site went live.
  • Shortly after going live we followed up with a robust google ads campaign catered to meet the metric goals the client set forward.

Don't take our word for it, take theirs!

These are taken from client reviews and surveys. Heres some of the things our clients say about us.

"The perfect combination between beauty, functionality and sales design. Martin was genuinely trying to figure out what problems we had first before trying to design things. We felt taken care of.."

Jamie Rothenberg
Jamie Rothenberg
VP of Marketing at Compass

“Martin is super elite. I was skeptical at first as a someone whose been burnt before but he and his team won me over with their work and professionalism”

Calcius Agyemang
Founder of BlckOWN

“The process was seamless from beginning to end, and very reasonably priced. Would recommend to any business owner, or anyone looking to transform/ reinvent a website that they currently have.”

Gbenga Owatunde
Gbenga Owatunde
Owner of East Pines Specialty Pharmacy

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